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Design of advertising brochures, booklets and catalogs in Fresno - production and printing



Design advertising brochures in Fresno or any other region is a service whose quality depends on how complete the target audience will receive about the activities of your company, about the services and products provided, whether they will be interested in them, whether a potential client will want to take the action you need to become a client or partner of the company, to order a product or service, whether the image tasks will be solved, whether trust in your brand and your company will increase. An advertising brochure is a guide that presents your company; this is your sales manager at trade shows and conferences. Brochures allow you to highlight a company.

Brochure design is based on:

  • - corporate identity (primary colors, logo, slogan, etc.);
  • - text content (company history, descriptions of goods and services, product characteristics, reviews, etc.);
  • - graphic materials (images, photos, diagrams, etc.);
  • - all necessary contact information.

The cost of the work depends on the volume of the printing product (as a rule, the volume does not exceed 48 pages or pages). The price of the design depends on your choice of binding method, printing method (digital, offset or silk-screen) and paper (coated, offset, dense coated, designer). You can minimize the cost of the order if you have previously prepared text and graphic materials. It should be borne in mind that advertising brochures require a large number of high-quality images.

Booklet Design in Fresno - demanded service as this printing products gained popularity as advertizing carriers. In addition, the development of booklets and their printing requires less resources than the creation of brochures and catalogs. For these reasons, booklets play an important role in advertising campaigns. The main purpose of the booklet is to inform potential consumers about the product or service of the company. Therefore, in the design, various artistic, design and technological solutions are used, so that your booklet as a result will attract attention and not be lost among other correspondence and advertising materials. The process of developing a booklet design includes: making a decision on the overall design; selection of photos and images; font selection; text set; layout

When developing a booklet design, it is necessary to take into account its functional purpose and distribution method. Therefore, decide what your booklet will be designed for - to send to partners or potential customers, for mass distribution, or it will play the role of an informational and advertising leaflet distributed at one-time events.

Catalogs usually contain reference and advertising information about the company's products and services. The design of the catalog and how well and fully the information presented in it influences the decision of potential partners and customers.

The following information is needed for the design of the catalog:

  • is the purpose of the publication;
  • - directory type (advertising, image, periodical);
  • - professional photography of products (goods);
  • - text content (image text about the company, brand, qualitative descriptions of the characteristics and services of products);
  • —Selection of paper, binding type, printing method, and other technical specifications.

To create a catalog design in Fresno or any other region, you must provide the elements of corporate identity (colors, logo, etc.), text for the catalog (document in .doc format), photos of high-resolution products, your wishes.

General stages of work on the design of advertising leaflets, catalogs and brochures:

  • 1. Discussing the purpose of developing printed products, discussing the target audience of your company, the topic, purpose, intended volume and method of distribution of a brochure, catalog or booklet
  • 2. Selection of high-quality photographic material
  • 3. Choosing the type of catalog (image, advertising, periodical), choosing the type of brochure (informational or advertising)
  • 4. Design idea development
  • 5. Layout Approval
  • 6. Layout sections brochure, catalog or booklet for printing
  • 7. Design of special elements for the design of a printed product
  • 8. Photo session (if there are no high-quality photos or images)
  • 9. Creating texts for printing catalogs, booklets or brochures (or using ready-made text materials you submitted)
  • 10. Statement by Section
  • 11. Layout for printing on an approved layout
  • 12. Proofreading texts, processing illustrations and photos
  • 13. Refinement of catalog print specifications
  • 14. Printing and approval of color tests
  • 15. Final preparation of the catalog for replication


How much does the design of advertising booklets, brochures or catalogs cost?

Design price for advertising leaflets, brochures or catalogs in Fresno depends on several factors - on the choice of format, on the density and quality of paper, and also on whether you need to apply additional printing technology. In addition, the price depends on the number of pages in the printed product, on the complexity of the layout and design, on the time it takes to implement the idea, on the choice of printing method. The cost of developing the design of advertising printing starts from $ 800. Production time - usually from 2 to 3 weeks.


Promotional Brochure Design in Fresno Promotional Booklet Design in Fresno Advertising catalog design in Fresno



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